In the 2017 CEO Briefing Room, Health Evolution in collaboration with Oliver Wyman, brought together a select group of innovative CEOs from prominent payer and provider organizations to examine how consumer loyalty principles could be applied in transforming health care. Bridget Blaise-Shamai, President of AmericanAirlines AAdvantage, joined health care CEOs to catalyze the discussion with her perspectives and insights regarding customer engagement. The group then examined challenges to building effective consumer relationships and how to best overcome the struggle to balance the needs of consumers with those of the broader health care ecosystem.
To view the key findings from the 2017 CEO Briefing Room, download our report now!
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