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The Innovation Lab is a compilation of successful innovations focused on key CEO actions and takeaways. The Innovation Lab includes a series of Impact Reports, Innovation Guides and Innovator CEO Profiles that showcase examples of how provider, payer or life science organizations are using technology and solutions to achieve key business goals and strategic priorities.

IMPACT REPORTS

CEOs Learning from CEOs

Showcase examples of a provider, payer or life science organization using the innovator's platform to achieve business goals. Industry-authored under the guidelines of Health Evolution.

Health Evolution to supply innovator with Impact Report template so content specifically targets CEO readers.

  • Top 5 takeaways for CEOS
  • Illustrates problem the client encountered
  • Explains the challenges and outlines solutions with results
  • CEO quote on why they elected to work with innovator
  • 3-4 pages
  • Accessible from website and mobile

INNOVATION GUIDES

Where Emerging Tech Meets an Established Problem

Expert in-depth analysis focused on innovation around a specific topic. Delivers CEO-level insights to inform strategic decision making. Industry-authored under the guidelines of Health Evolution.

  • Highlights innovator's domain expertise
  • Top 5 takeaways for CEOS
  • Discusses the technology and what's changing
  • Focuses on using technology to address business challenges
  • 10-14 pages
  • Accessible from website and mobile

INNOVATOR CEO PROFILE

Engaging and conversational interview with CEO-level executive

Health Evolution to send relevant and timely questions. Mix of standard and personalized CEO questions.

Potential topics:

  • Innovator's advice to CEOs
  • What to expect from innovator in next 18 months
  • Innovator's unique vision for 2-3 years, and beyond
  • Accomplishment innovators is most proud of
  • Most difficult challenge overcome on road to success
  • Key elements CEOs should know when creating innovation strategy
  • Partnerships with other CEOs

TELL YOUR STORY

Be seen by influential CEO and health care leaders

All three reports are designed to work together to tell the story about the company, technology and the problems you solved.

Impact Report highlights what one customer is doing

Innovation Guides are about the bigger trend

Innovator CEO Profile is a Q & A that ties it altogether

MONTHLY PROMOTIONAL PLAN

General Innovation Lab traffic driving campaigns across Health Evolution's digital platforms

Focused on driving C-Level executives from provider, payer and life science organizations to the Innovation Lab.

INNOVATION LAB PACKAGES & BENEFITS

Startup Package

  • One Impact Report on the Innovation Lab front page and landing page
  • One Innovator CEO Profile on the Impact Report landing page and Innovator Insights article section
  • Leads from the “Request Info” form

Growth Package

  • Two Impact Reports on the Innovation Lab front page and landing page
  • One Innovator CEO Profile on the Impact Report landing page and Innovator Insights article section
  • Impact Report landing page will include company logo, website URL and case study description
  • One syndicated article with guidance from Health Evolution editorial team that will run in the Innovation Lab article section
  • Leads from the “Request Info” form

Expansion Package

  • Two Impact Reports case study on the Innovation Lab front page and landing page
  • One Innovator CEO Profile on the Impact Report landing page and Innovator Insights article section
  • Impact Report landing page will include company logo, website URL and case study description
  • One syndicated article with guidance from Health Evolution editorial team that will run in the Innovation Lab article section
  • One Innovation Guide on the Innovation Lab front page and landing page
  • Leads from the “Request Info” form
  • Leads from Impact Report and Innovation Guide downloads

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